There are two classic ways to put your logo on a cap: embroider it directly onto the hat, or make a custom patch and apply it to the front. Both look great and both last. They differ in look, detail, minimums and cost.
The short answer
- Embroidered hats are the go-to for most logos: stitched straight into the cap, priced instantly online, from 12 pieces.
- Patch hats give a bold, badge-style look, woven patches hold fine detail, and the same patch can go on caps, jackets and bags. Patches start at 50 pieces.
Embroidered hats
Your logo is digitized into a stitch file, then sewn straight into the front of the cap. It's the standard for headwear: raised, textured, and it lasts the life of the hat. Bold, simple logos stitch best; tiny text and hairline details are where embroidery reaches its limits.
Pricing is per cap, set by the stitch count (roughly, how much thread your logo takes) and the quantity. A one-time digitizing setup of $49 covers designs up to 15,000 stitches, and reorders skip it. The embroidery runs about:
- 12 caps: $9.63 per cap for a logo up to 5,000 stitches, $11.91 up to 10,000.
- 72 caps: $4.55 per cap for a logo up to 5,000 stitches, $6.13 up to 10,000.
- 216 caps: $3.50 per cap for a logo up to 5,000 stitches, $4.73 up to 10,000.
- 720 caps: $2.98 per cap for a logo up to 5,000 stitches, $3.94 up to 10,000.
The blank cap is on top, from about $2.51 (Richardson, YP Classics, Port Authority, Valucap and more). Embroidered hats take 14–15 business days after you approve your proof.
Patch hats
A patch is made on its own (embroidered, woven or PVC), cut to shape, then sewn or heat-applied to the cap. The finished border gives a clean, structured look, and shapes go well beyond a rectangle: circles, ovals, shields and custom die-cut outlines. Woven patches render fine detail a stitched one can't, which makes them the answer for small text and intricate logos.

Embroidered patches are priced instantly in our patch builder from 50 pieces, with a $45 setup that covers up to 6 thread colors. A 3″ patch at 75% stitch coverage runs about $3.26 each at 50, $1.85 each at 100 and $1.05 each at 300, before backing. Patches take 11–13 business days to make, or 7 with rush.
Patch caps are quoted rather than priced online: contact us with your patch and the caps you want, and we'll price the finished hat.
How to choose
- 12–49 caps: embroidery. Patches start at 50.
- A bold, simple logo: embroidery, the classic and the simplest to order.
- Fine detail or small text: a woven patch.
- A badge or vintage look: a patch.
- One logo across caps, jackets and bags: patches, so every item carries the same piece.
- Beanies: either works. Custom beanies take embroidery or a woven patch.
Every order gets a free proof showing the stitch count and placement, and nothing is charged until you approve it.
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